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The Private Custom Jewelry Design Studio in Dallas

Bespoke engagement rings and one-of-a-kind fine jewelry, designed from scratch in a private, appointment-only studio.

Jewelry Theory is a private custom jewelry studio in Dallas, Texas, specializing in bespoke engagement rings and one-of-a-kind fine jewelry. We design custom diamond jewelry from the ground up, working closely with each client through a personal, appointment-only process. Our private studio offers a discreet, high-end experience for clients seeking meaningful custom jewelry made to last a lifetime.

Home: Welcome
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PHOTO GALLERY

Check out some of the other pieces I've created with my clients.

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DESIGNING

Uniquely You

Every piece created at Jewelry Theory is custom designed from scratch. I specialize in bespoke engagement rings, wedding jewelry, and custom diamond pieces, guiding clients through a collaborative design process that prioritizes craftsmanship, precision, and timeless design. As a private jewelry studio in Dallas, we work by appointment to ensure a focused, personal experience from first concept to final creation.

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YOUR EXPERIENCE

Make It Perfect

It's all about the experience.  From designing every detail to seeing exactly how your jewelry is made.  You're not just a customer, you're part of the process.  And for every step along the way, my goal is to Make It Perfect.

DIAMONDS AND GEMSTONES

Sparkle and Color

If you have a diamond or colored gemstone you'd like to use, bring it in.  If not, I can help you pick out just the perfect one for you.

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CRAFTSMANSHIP

Committed to Quality

Because my jewelers create each piece right here in our studio, we control the entire process.  This guarantees that your ring will be the highest quality.  It also means I can hand you your new custom piece sooner than anyone else. Even in as little as five days.

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DIAMONDS.  
LAB GROWN OR NATURAL?

Hint: The correct answer is whichever one you want.
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COLORED GEMSTONES

Add some color to your life.

Diamonds always tend to get the limelight, but there's no better way to liven up your jewelry wardrobe than with a little bit of color..... or a lot of color.  One of my specialties is designing around colored gemstones.

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YOU CAN BOOK YOUR APPOINTMENT ONLINE
Or call, text, or email.

PRICE MYTHS

Think custom jewelry is out of your reach?  Think again!

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Lab Grown Diamonds from Jewerly Theory

Mandy Reitz

Tom is amazing! If I could give 20 stars I would!

Mandy and Tanner Reitz getting engaged
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